Saturday, December 27, 2014

The REAL Chocolate Wars

The Emperors of Chocolate: Inside the Secret World of Hershey and Mars by Joël Glenn Brenner

A friend gave me this book to read since she knows my deep devotion to chocolate. She was reading it for its marketing and business information. Well, anything about chocolate must be interesting, but business and marketing...? Honestly, despite the topic, I didn’t expect myself to get through more than a page or two. However, much to my surprise, after reading the first few pages, I suddenly found that I couldn’t put this book down. Now, I never had this type of an experience with a non-fiction book before. And what’s more, almost everyone who reads this book will find something out that they didn’t know before - whether it's about chocolate or business or industry.

Originally published by Random House in 1998 and later released by Broadway Books in 2000, this book is available (new or used or via marketplaces) from AmazonBarnes & Noble, AlibrisBetter World Books (promoting world-wide literacy), or you can look for it at an IndieBound store near you.
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